Independent Growth Marketing Consultant

Good Marketing Gets Attention. Smart Growth Builds Businesses.

I help founders and growing brands acquire better customers, keep them longer and grow profitably by connecting brand strategy, content, performance marketing, retention and automation into one growth system.

14+ years of experienceIndia • USA • Australia

Ravi Mehra, growth marketing consultant
14+ Years in marketing

A little about me

Strategy Is Important. Execution Is What Makes It Work.

I've spent more than 14 years in hands-on marketing roles, helping brands and businesses with digital marketing, customer acquisition, e-commerce, brand positioning and growth.

My work has spanned India and the United States, and today I lead growth and digital commerce for an Australia-based healthcare business. Across all of it, one lesson keeps holding up: channels rarely fail on their own. Results improve when brand, content, acquisition, conversion, retention and automation are planned together, so that's how I approach every engagement.

I work with founders, D2C brands, healthcare businesses, individual professionals and service providers who want a more considered approach to marketing. You work with me directly, with no layers of account managers between your questions and the person doing the thinking.

  • 14+ years of marketing experience
  • India, USA & Australia
  • Growth marketing leadership
  • Healthcare & D2C experience
  • Strategy + execution

Services

Everything Your Marketing Needs to Grow Smarter.

From defining your positioning to acquiring customers and building retention systems, I help connect the pieces that drive sustainable business growth.

01

Complete Growth Marketing

A joined-up marketing strategy covering positioning, channel planning, customer acquisition, conversion, retention and measurement. Includes fractional growth leadership for businesses that need senior direction without a full-time hire.

Ask about this service
What this can include
  • Growth audit and priority setting
  • Channel and budget planning
  • Customer journey and funnel mapping
  • Measurement framework and reporting
  • A practical growth roadmap

OutcomeA coordinated marketing system built around meaningful business goals rather than disconnected campaigns.

02

Content Creation & Content Strategy

Content strategies and creative concepts that communicate your value and support the customer journey across social media, websites, advertising and other channels.

What this can include
  • Content pillars and messaging
  • Content calendars
  • Social media content concepts
  • Reels and short-form video concepts
  • Ad creative direction and copy
  • Landing-page and website copy
  • Campaign content planning

OutcomeMore purposeful, consistent content that supports brand awareness, engagement and conversion.

Ask about this service
03

Brand Strategy & Positioning

Clarify what makes your business different, who it serves, why customers should choose it, and how that value should be communicated.

What this can include
  • Brand positioning
  • Value proposition
  • Messaging framework
  • Audience definition
  • Differentiation strategy
  • Brand communication direction

OutcomeA clearer, more memorable brand that gives customers a reason to choose you.

Ask about this service
04

Performance Marketing & Customer Acquisition

Plan, manage and improve paid acquisition across Meta Ads, Google Ads and other suitable platforms, guided by business objectives, customer intent and measurable performance.

What this can include
  • Campaign strategy
  • Audience and funnel planning
  • Creative testing
  • Landing-page recommendations
  • Conversion tracking and reporting
  • Performance optimisation

OutcomeA more structured approach to attracting qualified prospects and improving marketing efficiency.

Ask about this service
05

Customer Retention & Lifecycle Marketing

Communication journeys that encourage customers to return, buy again and build a longer relationship with your business.

What this can include
  • Email marketing
  • WhatsApp marketing
  • CRM and customer segmentation
  • Welcome and post-purchase journeys
  • Repeat-purchase campaigns
  • Customer lifecycle strategy
  • Loyalty and retention planning

OutcomeA stronger customer relationship beyond the first sale.

Ask about this service
06

Marketing Automation & E-commerce Growth

Find the opportunities to connect your marketing platforms, customer data, e-commerce journeys and repeatable workflows, so follow-up happens on time and your store converts more of the demand you already pay for.

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What this can include
  • Marketing automation planning
  • CRM integrations and customer journeys
  • Shopify growth consulting
  • E-commerce conversion improvements
  • Lead management workflows
  • Reporting and measurement recommendations

OutcomeMore consistent execution, less repetitive manual work and a better-connected customer experience.

Most businesses don't need all six at once. Each engagement is shaped around your objectives, your existing team and your stage of growth.

Who I work with

Built Around Your Business. Not a One-Size-Fits-All Playbook.

The strategy is adapted to your business model, your audience, your budget and your growth stage. If you see yourself in one of these, we'll likely have a lot to talk about.

Let's Talk Growth

D2C & E-commerce Brands

For brands that want stronger acquisition, better conversion, repeat purchases and a more connected customer journey.

  • Acquisition
  • Store conversion
  • Repeat purchase

Healthcare, Beauty & Personal Care

For businesses that need thoughtful brand communication, relevant customer education, digital acquisition and sustainable growth.

  • Customer education
  • Responsible messaging
  • Digital acquisition

Founders & Growing Businesses

For owners who need an experienced marketing partner to set priorities, coordinate execution and make better marketing decisions.

  • Priorities
  • Fractional leadership
  • Team coordination

Individual Professionals & Service Businesses

For consultants, specialists and service providers who want clearer positioning, stronger digital visibility, more qualified enquiries and better lead follow-up.

  • Positioning
  • Qualified enquiries
  • Lead follow-up

My growth framework

Growth Doesn't Happen in Silos.

Five connected stages. Every engagement moves through them in proportion to what your business needs, whether that's a single strategy session or an ongoing partnership.

  1. Understand

    Study the business model, audience, offer, customer journey, current performance and commercial objectives.

  2. Position

    Clarify the brand promise, differentiation, messaging and the reasons customers should choose you.

  3. Attract

    Build an acquisition and content strategy that reaches relevant audiences through suitable channels.

  4. Convert & Retain

    Improve the customer journey, conversion experience, follow-up, lifecycle communication and repeat-purchase opportunities.

  5. Measure & Improve

    Use available data to find opportunities, test ideas, refine execution and prioritise by business impact.

What we learn in stage five feeds straight back into stage one. Growth is a cycle, not a campaign.

Book a Growth Conversation

Experience & industry expertise

Experience Across Markets. Perspective Across the Customer Journey.

14+ years of practical, hands-on marketing experience

  • India
  • USA
  • Australia
Markets
Marketing experience across India and the United States, with current leadership work for an Australia-based business.
Current role
Growth Marketing Lead and Digital Commerce & Promotions Manager for an Australia-based healthcare and pharmaceutical business.
Commerce
D2C and e-commerce growth across acquisition, promotions, conversion and repeat purchase.
Sectors
Healthcare, pharmaceuticals, beauty, personal care, wellness and other service and consumer businesses.
Disciplines
Brand strategy, paid media, content, e-commerce, customer lifecycle marketing and automation.
Working model
Hands-on and direct. I work with decision-makers and alongside in-house teams, designers, developers and specialist partners.

Areas of growth I help address

Marketing Should Be Connected to Business Outcomes.

Good work starts from a business problem, not a channel. These are common challenges I help businesses work through, and where I would usually begin.

Acquisition

Inconsistent lead generation

What it looks like
Good months and quiet months, with no clear reason for either.
Where I'd start
Map where enquiries come from, how they're followed up, and which sources produce customers rather than just leads.
Efficiency

Rising acquisition costs

What it looks like
Spending more on ads every quarter just to stand still.
Where I'd start
Review audience, offer, creative and landing experience together before changing budgets.
Conversion

Traffic that doesn't convert

What it looks like
Visitors arrive, browse and leave without buying or enquiring.
Where I'd start
Walk the customer journey step by step and fix the points where intent drops.
Retention

Low repeat purchase

What it looks like
Customers buy once and you never hear from them again.
Where I'd start
Build welcome, post-purchase, replenishment and win-back journeys across email and WhatsApp.
Brand

Unclear positioning

What it looks like
Customers compare you on price because they can't see what makes you different.
Where I'd start
Define who you serve best, what you do differently, and how to say it consistently everywhere.
Systems

Disconnected marketing workflows

What it looks like
Leads, customer data and campaigns sit in tools that don't talk to each other.
Where I'd start
Connect the stack so follow-up happens on time and reporting reflects what's really happening.

How I work with clients

Trust Is Built Through the Work.

Here's what you can hold me to from the first conversation onwards.

You'll always know the reasoning.

Every recommendation comes with the thinking behind it, the trade-offs involved and how we'll judge whether it worked.

Reporting shows what didn't work, too.

Honest measurement is how budgets get better. You'll see the tests that missed alongside the ones that landed.

Scope follows your goals.

If an activity isn't worth your budget yet, I'll say so, even when it's a service I offer.

Ravi Mehra, on how engagements run

Why work directly with me

Senior Thinking. Hands-On Execution.

Direct Access

Work directly with the consultant responsible for understanding the problem and shaping the approach.

Strategy Meets Execution

Recommendations connect to real campaigns, customer journeys, content, systems and commercial priorities.

Acquisition and Retention Together

Look beyond the first click or first sale to understand the wider customer relationship.

Built for Your Business

Priorities reflect your market, business model, resources and stage of growth.

I'm comfortable working alongside what you already have. If you have an in-house team, designers, developers or specialist partners, I can collaborate with them to add senior direction, and where extra specialist support is needed, we'll agree on it together.

Let's Talk Growth

Ways to work together

Find the Right Level of Marketing Support.

Three starting points. Scope is agreed after I understand your business, so you only commit to what's useful.

Growth Strategy Session

Suits
Businesses that need clarity on their positioning, priorities, opportunities and next steps.
Addresses
Where growth is being held back, what to fix first, and a focused plan you can act on with your own team.
Discuss Your Requirements

Growth Marketing Consulting

Suits
Businesses that need ongoing strategic guidance, marketing planning, campaign reviews and performance improvement.
Addresses
Regular senior input on what's working, what to change and where to put budget next, while your team or partners execute.
Discuss Your Requirements

Ongoing Growth Marketing Partnership

Suits
Businesses that want a closer working relationship across strategy, acquisition, content, retention, automation and e-commerce growth.
Addresses
Joined-up planning and hands-on involvement across the parts of the growth system that matter most to you right now.
Discuss Your Requirements

Not every service is part of every engagement. Scope, timelines and fees are agreed after an initial conversation about your business.

FAQ

Questions Worth Asking First.

If yours isn't here, ask me directly. I'm happy to talk it through.

Who do you work with?

Founders and business owners, D2C and e-commerce brands, healthcare and pharmaceutical businesses, beauty, skincare, personal care, wellness and aesthetics brands, and individual professionals and service providers. Startups and small-to-medium businesses looking for experienced marketing leadership are a good fit too.

Do you work with businesses outside India?

Yes. My experience spans India and the United States, and I currently work with an Australia-based business. International engagements can be discussed based on your requirements and an agreed scope.

Can you help with both strategy and execution?

Yes. I work hands-on, so the strategy is shaped by what can realistically be delivered. Depending on the scope we agree, I can carry out work directly or guide your team and partners through it.

Do you work with healthcare and pharmaceutical brands?

Yes. I currently lead growth and digital commerce for an Australia-based healthcare and pharmaceutical business, so I understand categories where communication has to be accurate, responsible and genuinely useful to customers.

Can you work with our existing marketing team?

Yes. I regularly collaborate with in-house marketers, designers, developers and specialist partners. The aim is to add senior direction and connect the work, not to replace what's already working.

Do you offer one-time consulting as well as ongoing support?

Yes. A Growth Strategy Session suits businesses that need clarity on priorities and next steps. Ongoing consulting or a closer partnership suits businesses that want continued support. We'll choose what fits after an initial conversation.

Can you help if we're not sure which marketing service we need?

That's a good place to start. We'll look at your goals, current performance and constraints first, then decide which activities deserve your budget.

How do we get started?

Email me at ravi.mehra2@gmail.com, call or message me on WhatsApp at +91 99909 86888, or use the enquiry form. Tell me a little about your business and your goals, and we'll arrange a conversation to discuss your requirements.

Your Next Stage of Growth Starts With a Better Conversation.

Tell me where your business is today, where you want to go, and what's getting in the way. We'll explore the opportunities and identify the right next steps.

Contact

Tell Me About Your Business.

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